The definitive inside account of Toyota's greatest crisis?and lessons you can apply to your own company"Those who write off Toyota in the current climate of second guessing and speculation are making a profound mistake and need to read this book to get the facts. Toyota is a company that will channel the current challenges to push themselves to even more relentless continuous improvement." ?Charles Baker, former Chief Engineer and Vice President for R&D, Honda of America"Toyota Under Fire is a superb book and should prove very helpful to American industry's understanding of the problems faced and how any company can prevent similar occurrences in the future." ?Norman Bodek, author, founder of Productivity Press, and inductee in 2010 Industry Week Manufacturing Hall of Fame"As a former automotive supplier executive and student of Toyota, I was concerned to see the many...
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