This text aims to teach students the subject of behaviour through a social psychologist's eyes, to look for the social determinants of human action, to question the cause of some anomalous social phenomena and to discard common-sense explanations if they fail to stand up to empirical tests. Four types of highlighted focus sections examine issues, research and applications in greater depth - a closer look, applying social psychology, experiencing social psychology and controversies in social psychology - in order to promote a deeper understanding of research and a clearer explanation of social psychology and methodology. Numerous examples and questions help to motivate students to gain an understanding of topics and provide insights into the implications of research. The integrated approach enables students to see the connections among theories, research studies and applications. This book...
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