The idea of authenticity - deliciously vague and as ubiquitous as Starbucks - has hit the spot in almost every sector of 21st-century life. But can we trust the authentic image of Nigel 'man-of-the-people' Farage, Sarah 'hockey mom' Palin or Gwyneth 'inner life' Paltrow? Are punk bands, distressed denim and rustic furniture really as spontaneous as people seem to think? Is bare-brick Shoreditch just one big authenticity scam? From motivational speakers to PR consultants, music entrepreneurs to devoted foodies, bearded hipsters to earnest YouTubers - and, yes, politicians too - 'authentic' has become the buzzword of our age. But, as Peter York has discovered, its meaning has changed and become corrupted: every advertising agency, micro-connoisseur and charlatan going has re-tooled the language of authenticity for our changing market and it is now practically impossible for us to...
Visa mer
Recensioner
Bli först med att recensera denna bok
